How Campari Succeeds with Custom Packaging Kits?
It’s apero-time to talk about killer unboxing kits. Showcasing a packaging project for the global brand Campari.
Let’s tap into it.
The moment of unboxing is critical to the customer and brand experience. In this blog we give a few pointers on how you can reach closer to your recipient’s heart with custom packaging kits.
We had the opportunity to produce this custom packaging kit for global brand Campari. The kit consist of printed Fefco 427 cardboard box with a tailored insert.
Take a look at this packaging kit. Who wouldn’t enjoy unboxing this badbox *cough* I mean badboy.
What experience do you provide?
A product is best served with a big dose of inspiration. In other words, how can customers get the most out of your product. Here packaging is your best friend.
For Campari we went for the custom insert which acts as a natural display for things that goes very well with the Campari aperitif. Tonic, lime and ingredients for a neapolitan pizza. Yum!
Tell the right information with print.
Even if you don’t go for an insert, you can tell people with printed text on your packaging. By printing text you can lay out all the little tricks needed to hit maximum product satisfaction. Remember, you are the expert. The customer want to hear your opinion and best practices.
Packaging for product bundling
Are you bundling your products? As a way to increase general sales and boost average order value, businesses are often turning to product bundling. Bundling is the strategy of adding several items to a product.
We help tailor your bundle packaging kits to the max. Let’s start a creative packaging project today. Drop us a line!
This packaging project was done in collaboration with Nigab.